Celebrate Get to Know Your Customers Day

Get to Know Your Customers Day is celebrated quarterly on the third Thursday of the months of January, April, July, and October. The purpose of this day is to make the world a slightly smaller and much nicer place in which to live, work, and shop.

Getting to know your customers is generally a good idea because it allows for better service and catering to their specific needs. Moreover, the world can be a better place when people in communities are able to get to know each other a little bit better.

History of Get to Know Your Customers Day

Get to Know Your Customers Day was founded with the purpose of building brand loyalty. It offers the perfect reminder to take more steps in the right direction.

How to Celebrate Get to Know Your Customers Day

Here are some useful and interesting ways that business owners and managers might want to participate in and celebrate Get to Know Your Customers Day:

  1. Hold Customer Appreciation Events: Host a gathering or event that allows customers to get more connected. Make the event fun for the whole family by offering prizes or games. For those who do business online instead of in person, there are still tons of opportunities to create social media events or contests that can get people excited about being involved. Don’t forget to ask customers to take surveys that will allow you to better understand what their needs are and how your business might be able to meet them.
  2. Create a Loyalty Program: Whether it’s a stamp card for a local coffee shop that offers a free cup after buying ten, or it’s a points system for credit cards or airline miles, loyalty programs are proven to bring customers back time and again. Get to Know Your Customers Day is the ideal time to create and implement a customer loyalty program that will get those customers back in the door on a regular basis!
  3. Build Detailed Customer Profiles: Those in the business world, whether retail, wholesale, or business-to-business, can glean information on Get to Know Your Customers Day which will be useful and valuable in the future. Put that information to work right away by building it into customer profiles that are stored in a customer relationship management (CRM) tool.
See also  National Hangover Day

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